Friday, October 24, 2003

It's all about the swag...

An unconfirmed Mac Rumors report claims that Apple will be giving away Panther dog tags at tonight's world wide Panther shindig.

While it's an unconfirmed rumor, it does sound reasonable. Other, more reliable rumors, claim that Apple Store will be offering 10 percent off everything with the purchase of Panther (like they did back at the Jaguar launch last year).

And speaking of the "Jag-wire" launch, let's take a look back at last year's fantastic swag (why not? It's not like I'm doing anything in school right now).
The big highlight was the Jaguar t-shirt, but those weren't actually free (you got one with a copy of Jaguar). The free free stuff was a little less interesting (shucks). Everyone got one of three Jaguar stickers, and there were Jaguar-print mousepads for all (I still use mine, even though I have an optical mouse).

Last year's big swag "hit" was the magnetic poetry given away at Apple's big post-Thanksgiving event. Apple also made waves when they sold some Apple-branded stuff over that weekend (you know, pens and junk). This year's top swag, so far, has been the black new iPod t-shirts sold at the new iPod's launch back in the spring (of course, those weren't free).

For tonight's event, I wouldn't be surprised if this dog tag rumor is accurate. That's the kind of crazy inventive swag Apple likes to give out. Of course, a Panther t-shirt also wouldn't surprise me. Magnetic poetry was popular last year, but I doubt Apple will bring it back for this event (though they might if they do another post-Thanksgiving thing).

The "Night of the Panther" is tonight at 8:00 (in all time zones).


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